New Article: How the PJ Masks become “PJ Heroes”: A contrastive corpus study of gender portrayal in dubbed children’s animation.

2024-07-05

New article is out: https://jatjournal.org/index.php/jat/article/view/254

De Ridder, R., & Johansson, A. (2024). How the PJ Masks become “PJ Heroes”: A contrastive corpus study of gender portrayal in dubbed children’s animation. Journal of Audiovisual Translation7(1), 1–19. https://doi.org/10.47476/jat.v7i2.2024.254

Several episodes of a popular animated series, PJ Masks, were analysed to check if the portrayal of the main characters changes when it is dubbed into Dutch and Swedish. This analysis was done because some people are concerned that animated series portray boys and girls in stereotypical ways. Both translations were closely compared  to the original English version and revealed some interesting differences. This type of study helps us understand how children's animation can display different gender portrayals when dubbed into other languages.